South Pacific Brewery (SP Brewery) has announced its commitment to supporting the annual Goroka Show.
Aaron Japu, SPB Regional Sales Manager for the Highlands region, expressed the company’s dedication to the Goroka Show, which spans several decades. “SP Brewery has remained a steadfast sponsor of the Goroka Show, and we are honored to continue our support,” said Japu.
“This event is a vital platform for showcasing the rich cultural heritage of Papua New Guinea, and we are proud to be part of its journey.”
In line with their commitment to responsible consumption, SP Brewery will set up a dedicated booth at the show.
The booth aims to raise awareness about responsible alcohol consumption and promote safe behaviors among attendees. Showgoers above the legal drinking age of 18 are invited to visit the SP Brewery booth to engage in informative discussions about responsible drinking practices.
Additionally, the SP Lager Coaster Bus promotion will be highlighted at the event.
The Goroka Show, an event of cultural celebrations in Papua New Guinea, will be held from September 15th to 17th at the National Sports Institute in Goroka. Showcasing the rich and diverse cultural heritage of the region, the event attracts both local residents and visitors from around the world.
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